We are looking for a skilled Social Media Manager who is passionate about building and maintaining a strong brand presence across various social media platforms. You will be responsible for developing and implementing social media strategies, creating compelling content, managing social media accounts, and analyzing performance metrics.
Responsibilities:
- Develop and execute social media strategies to drive brand awareness, engagement, and customer acquisition.
- Create and curate engaging and shareable content for our social media platforms (Facebook, Twitter, Instagram, LinkedIn, etc.) that aligns with our brand voice and target audience.
- Manage all aspects of social media accounts, including content planning, scheduling, posting, and community engagement.
- Monitor and respond to comments, messages, and inquiries in a timely and professional manner.
- Stay up-to-date with social media trends, tools, and best practices, and implement innovative strategies to maximize results.
- Collaborate with the marketing team to integrate social media campaigns with overall marketing initiatives.
- Track and analyze social media performance metrics and provide regular reports to identify areas of improvement and opportunities for growth.
- Stay informed about industry trends, competitive landscape, and emerging platforms to keep the company ahead of the curve.
Qualifications:
- Bachelor's degree in Marketing, Communications, or a related field.
- Proven experience as a Social Media Manager or similar role, with a strong portfolio showcasing successful social media campaigns.
- In-depth knowledge of various social media platforms, trends, and best practices.
- Proficiency in social media management tools and analytics platforms.
- Excellent written and verbal communication skills, with a keen eye for detail and ability to create engaging content.
- Strong understanding of target audiences and the ability to adapt content to different demographics.
- Creative thinking and ability to generate innovative ideas to drive engagement and growth.
- Ability to work independently, manage multiple projects simultaneously, and meet deadlines.
- Familiarity with SEO principles and content optimization for social media platforms.
- A positive attitude, strong interpersonal skills, and the ability to work effectively within a team.
